This Privacy Policy describes how SMMC Health ("we," "us," or "our"), accessible at smmcnj.org, collects, uses, and shares information when you visit our website. By using our website, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Automatically Collected Information

When you visit SMMC Health, certain information is collected automatically through cookies, web beacons, and similar technologies. This may include:

  • Your IP address and approximate geographic location
  • Browser type, version, and operating system
  • Pages you visit on our site, the time and date of your visit, and the time spent on each page
  • Referring website or search terms that led you to our site
  • Device type (desktop, mobile, tablet) and screen resolution

Voluntarily Provided Information

We may collect information that you voluntarily provide, such as your name and email address if you subscribe to a newsletter, submit a contact form, or otherwise communicate with us directly.

Cookies

Cookies are small text files stored on your device when you visit a website. We use cookies for the following purposes:

  • Essential cookies: Required for the basic functionality of our website
  • Analytics cookies: Help us understand how visitors interact with our site so we can improve content and user experience
  • Advertising cookies: Used by third-party advertising partners to serve relevant ads and measure ad performance

You can control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. However, disabling cookies may affect the functionality of certain features on our website.

Analytics

We use Google Analytics to collect and analyze information about how visitors use our website. Google Analytics uses cookies to gather data such as the number of visitors, the pages they visit, and how long they spend on the site. This information is aggregated and anonymized, and it helps us understand usage patterns so we can improve our content and site performance.

Google Analytics may transfer data to servers in the United States. For more information on how Google processes this data, please refer to Google's Privacy Policy and the Google Analytics Terms of Service.

Third-Party Advertising

We may display advertisements on our website through third-party ad networks, including Google AdSense. These advertising partners may use cookies and similar technologies to collect information about your browsing activity across websites in order to serve advertisements that are relevant to your interests.

Third-party ad networks may collect:

  • The pages you visit on our site and other websites
  • Your IP address and device information
  • Information about ads you have viewed or clicked

You can opt out of personalized advertising by visiting the Digital Advertising Alliance's opt-out page at optout.aboutads.info or the Network Advertising Initiative's opt-out page at optout.networkadvertising.org. You can also adjust your ad personalization settings in your Google account.

How We Use Your Information

We use the information collected to:

  • Operate, maintain, and improve our website
  • Understand how visitors use our site and identify popular content
  • Display relevant advertisements
  • Respond to inquiries or communications you send to us
  • Comply with applicable legal obligations

Data Sharing

We do not sell your personal information. We may share information with third parties in the following circumstances:

  • Service providers: Analytics and advertising partners as described above
  • Legal requirements: If required by law, regulation, legal process, or government request
  • Protection of rights: To protect the rights, property, or safety of SMMC Health, our users, or the public

Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us through the information provided on our About page.

Last updated: March 2026.